Your ticket to more traffic, higher engagement, and more sales, on autopilot!
IMAGINE THIS
What if you could get more engaged fans, website clicks and paying clients spending only 10 minutes a day?
THIS JUST IN:
You can, with Pinterest.
Hold on a second – I thought Pinterest was for wedding planning and finding new recipe ideas?
PULL UP A CHAIR – I’VE GOT NEWS FOR YOU!
We all love a good Pinspiration session, and I’ll admit I’ve been on a few hour-long expeditions into the depths of Pinterest #interiordesigninspo myself, but hey, who hasn’t?
As much fun as it is for planning weddings and vacations, Pinterest is also a super-powerful, well-kept marketing secret. That’s because it’s actually a really powerful search engine masquerding as a social media platform.
Which means you probably haven’t been using it to its fullest potential, am I right?
Every day, Pinterest drives millions of FREE highly-targeted, ready-to-buy visits to blogs, shops and websites – traffic that turns into subscribers, shares, followers, and purchases.
And by not being on Pinterest, you’re totally missing out!
In this course, we’ll show you how to use Pinterest to get more brand exposure, followers, website visits, and conversions, as well as all the technical tools to actually track (and optimize) your results. Because yeah, we actually care about your results!
NOT TOTALLY CONVINCED? I’LL PROVE IT – THE NUMBERS DON’T LIE!
So what does this mean for you?
Generate unlimited, highly targeted and ready-to-buy traffic that leads to higher per-ticket spending.
Build brand awareness by getting your offerings in front of hundreds of thousands of fresh eyes
Position yourself as an authority in your niche with consistent, branded content that offers real value to your audience
Sit back and relax next time you’re on Pinterest knowing your strategy is working for you on autopilot
OK, THIS SOUNDS AMAZING. HOW CAN I MAKE IT HAPPEN?
You need a roadmap guide to a Pinterest strategy that actually brings measurable results.
Navigating the world of social media and marketing can be confusing and overwhelming, and the thought of learning ANOTHER social platform is enough to make you shed a tiny (or not so tiny) tear. Believe me – I’ve been there.
You need someone to show you the best path to take to reach your business goals – step by step, and in language you can understand, because your time is valuable and you’d much rather spend it spreading your gift to the world than trying to figure out how the Pinterest algorithm even works. That’s where I come in.
IS THIS COURSE
FOR YOU?
Boy, do I need this!
What’s my investment?
$105 $85
THEN 4 MORE MONTHLY PAYMENTS OF $105 $85
or
$399 $299
ONE TIME, BEST VALUE
LIMITED TIME 2023 RELAUNCH SPECIAL
HOLD UP
Why should you believe me?
Completely understandable – that’s one of the first questions I ask before I consider buying something too!
You can trust me because I’ve done it! I’ve been using Pinterest for my business for over 8 years, since the Beta launch of their ad platform. Pinterest alone has brought more than $500k in organic revenue to my business and currently brings over 90 new email subscribers per day.
By implementing these strategies I’ve grown our profile from 700k monthly views to nearly 9M in only 1 year. I’ve also managed dozens of Pinterest accounts over the years to increase engagement, website traffic and revenue.
WHAT TO EXPECT
Course Breakdown: What’s Included
INTRODUCTION
Why Pinterest Marketing? And Why this Course?
With so many social media platforms out there, why choose Pinterest to focus on? I have a personal story to tell about this!
In the intro to this course, we’ll cover:
=> Why Pinterest is the most misunderstood social media platform
=> The Differentials / Advantages of Pinterest vs. Other social platforms
=> The future of Pinterest – projections for coming years based on data
=> What Pinterest has done for me personally over the years
=> The Background story about how Pinterest launched my business
PART 1
The Vision: Audience, Positioning and Brand Story
In order to see results with any kind of marketing, it starts off with the mantra “know thyself, and know thy audience”. Through guided workbooks and archetypal branding basics, you’ll get clarity on who you’re selling to, what makes you unique, and what story you want to tell.
You’ll walk away with:
=> A detailed ideal customer profile
=> A thematic, psychology-based brand story to use in your content
=> A Pinterest content strategy custom built for your audience
=> A proprietary approach not found in any other Pinterest course
PART 2
The Map: Knowing and Charting your Goals
The next step is determining what you want out of your Pinterest experience. Whether that’s more email subscribers, product purchases or something else, we’ll cover how to decide what to focus on, build out a funnel to guide customers there, and set up tracking to measure success.
You’ll walk away with:
=> A clear definition of your KPI’s and goals for Pinterest
=> A conversion funnel on your site & segmented email list
=> Basic SEO, verified profile, meta tags & tracking pixels
PART 3
The Preparation: Building Strong Foundations
In this part we’ll overhaul your profile and set you up for success with strategic keywords. We’ll show you our proprietary methodology for profile audits, keyword planning, plus some super secrets tools we use to measure search volume and find highly engaged boards.
You’ll walk away with:
=> A complete, strategic audit of your current profile
=> A list of keywords and search data to use in your profile, boards & pins
=> A collection of highly engaged, nichified boards
PART 4
The Journey: Making Pinterest Work for You
You’re finally ready to start pinning! In this part we’ll talk about the elements that make up high-converting pins (based on real data), how to come up with content ideas, and how often you should pin. We’ll also talk about our favorite tool that will completely automate your pinning process.
You’ll walk away with:
=> Tons of pin content ideas and how to create high-converting designs
=> A clear schedule for when to pin for maximum engagement
=> How to use our favorite Pinterest tools to save time and improve results
PART 5
The Log: Tracking Success + Adjusting Your Course
In the final part of this course, we’ll cover how to know what’s actually working, what isn’t, and how to adjust your strategy accordingly. From analyzing your analytics to running A/B tests to determining winning variants, these lessons take your Pinterest knowledge above and beyond.
You’ll walk away with:
=> A working knowledge of Pinterest analytics and how to analyze data
=> All the info & tools you need to run an A/B test on your site & pins
=> A method for picking winners and increasing conversions over time
PART 6 : BONUS!
The 2023 Updates: What’s New
This course content is evergreen, which means the same strategies and foundations can be used successfully for years! However, Pinterest has made some changes in the past few years, and in this module we’ll cover the small adjustments you can make to your strategy to keep up with the algorithm, increase engagement and monetize better!
You’ll walk away with:
=> A full picture of the new pin formats and how and when to use them
=> What you should stop doing in 2023 (and what to do instead)
=> How to 10x the effectiveness of your pins in only a few minutes
=> Our new favorite trend and keyword tools to use in 2023
Lifetime access, go at your own pace
- 24/7 access to course content
- 7+ HOURS OF VIDEO INSTRUCTION
- 17 WALKTHROUGH TUTORIALS
- 7 printable workbooks for each part of the course
- UPDATED CONTENT covering the latest 2023 strategies
Plus all the step-by-step, technical tutorials you need to optimize and track your results
SO YOU’LL KNOW EXACTLY HOW MUCH THIS COURSE PAYS OFF
Analytics & Tracking
$195 value
How to set up Google Analytics Tracking on your website
How to install a Pinterest conversion tracking pixel and set up events
How to use Pinterest native analytics to determine your conversion rates
Keywords & SEO
$295 value
How to set up basic SEO best practices on your site
How to find Pinterest keyword volume and competition using our super secret Pinterest tool (shhh)
How to enable Pinterest meta tags
Graphics & Artwork
$195 value
How to design high-converting pins using a statistically proven formula
How to create and add custom pin-it buttons on your website images
How to audit your profile using our proprietary method.
CONVERSION FUNNELS
$395 value
How to determine your website KPI’s (and how to track them)
How to build and refine a multi-step conversion funnel
How to build email list segments with unique optin forms for each landing page.
A/B TESTING
$295 value
How to run an A/B test on your landing or sale page (the technical walkthrough)
How to A/B test your pins to see what elements convert best
How and when to pick a winner on your A/B tests (and then rinse & repeat)
THAT’S A TOTAL COMBINED VALUE OF $1,375! NOT TO MENTION THE EXTRAS…
Now for the perks:
two free mini courses
Pinterest for Ecommerce
How to integrate your shop with Pinterest, create high-converting product images and more
$395 VALUE
and
Pinterest for Affiliate Marketers
How to use Pinterest to run an affiliate marketing business via shoppable pins
$295 VALUE
WHY CHOOSE THIS COURSE?
Passport to Pinterest is the #1 Most Complete Pinterest Course on the Market!
Other Pinterest Courses | Passport to Pinterest |
| ✘ Not updated for 2023 best practices | ✔ Fully updated, covering the latest 2023 Pinterest features, algorithm changes & new strategies to implement |
| ✘ Only 3-4 hours of content | ✔ 7+ hours of content |
| ✘ Minimal to no brand strategy | ✔ In-depth brand strategy based on psychology & archetypes |
| ✘ Basic Pinterest website integration (website visits only) | ✔ Detailed integration covering conversion tracking for all KPIs (and how to determine them) |
| ✘ Focused almost exclusively on Pinterest, rarely talking about website optimization | ✔ Focused equally on Pinterest AND your website conversion funnel for optimal results |
| ✘ No direction on converting Pinterest leads | ✔ Entire module dedicated to converting Pinterest leads |
| ✘ No high-traffic Pinterest profile as proof of concept | ✔ Own account with 8-10M monthly viewers gained using the methods covered |
| ✘ Primarily tailored to bloggers and/or service providers; doesn’t address E-Commerce in detail | ✔ Adaptable to any business model, including bonus material specifically for E-Commerce and Affiliate Marketers |
| ✘ Little to no guidance on how to analyze Pinterest data; no coverage of A/B testing | ✔ Entire module dedicated to Pinterest & Google analytics, A/B testing and using data to get more results |
| ✘ No money-back guarantee | ✔ 100% customer success money-back guarantee |
WELL, NOW THIS IS A NO-BRAINER! WHERE DO I SIGN?
LET’S SEE SOME RESULTS
Here’s what our students are saying
Questions? We’ve got you covered.
I don't have a ton of time - how much of a commitment is this course?
Don’t I get it – sometimes you look up at the clock and realize it’s 4pm already and you didn’t even eat lunch! Luckily, we built this course with YOU, the busy entrepreneur, in mind. You can self-pace yourself through the content and go back and re-watch as many times as you like.
In terms of the strategies, we’ve broken things down into an easy step-by-step checklist that you can work on over time. With only around 10 minutes a day, you’ll be able to get your whole account overhauled and new content scheduled out in only a couple weeks.
Will these strategies work for my --insert niche here-- business?
No matter what type of online business you run, I promise Pinterest can work for you. Seriously – we know a few accountants who have killer Pinterest profiles! Since Pinterest is a search engine, people use it to find all kinds of content. And just because you may not be in the highest-traffic content areas doesn’t mean you still can’t get your chunk of the pie.
These types of “less common” Pinterest accounts actually have a better chance of getting off the ground quickly because there’s far less competition. No matter your business, our process will lead you to build your own Pinterest strategy tailored to your product offering and audience.
Why should I pick this course over some other Pinterest course out there?
There are a few great courses out there for Pinterest, each with their own merits. Our differential comes from our big-picture approach to the process. We go deep in the brand strategy phase, pulling in brand archetype basics to build your brand story so you can better connect your content with your audience. Then, coming from our experience in website design & development we focus on all the technical steps of conversion tracking, sales funnels and A/B testing that most Pinterest courses don’t even touch on.
Finally, because we’ve done it! Coming from a branding background we know the pin designs that convert from our own experiences and A/B testing. Plus, we grew our own profile from 700k monthly views to 2.5 million in only 40 days using this method!
Can I buy this now and then go through it later? I don't have time right now.
Absolutely! This is a self-paced course and you’ll have lifetime access, so feel free to jump on in whenever you’re ready.
If you want to take advantage of a special promo deal (like our pre-order or launch specials) you can definitely get in now and then wait until the time is right for you to go through the content.
Knowing it’s paid and waiting might also inspire you to make more room for marketing strategy in your business *wink
I don't have a business or product yet - will this course still help me?
Honestly, I wish I had this information BEFORE I got started with my business! The best thing about Pinterest is it can help grow your following and keep your audience warm so that when you DO launch, you’ll already have people to market and sell to.
The brand strategy and positioning portion will also be a great exercise to help you with getting clarity on your audience, voice and offering. You might even pivot on what you were originally planning once you get a feel for the market viability.
If I don't like the course can I get a refund?
We stand by our customer guarantee, so if you go through the whole course, do the work and still feel like you’re still not getting any results or are dissatisfied with the content, just send us the copies of all your filled in workbooks and a link to your Pinterest profile. If we see that you really did do the work, we’ll be happy to refund your money.
We will not issue refunds if you have not completed all the steps of the course or because you simply changed your mind.
Let’s make this happen;
get your ticket now!
$105 $85
THEN 4 MORE MONTHLY PAYMENTS OF $105 $85
or
$399 $299
ONE TIME, BEST VALUE
LIMITED TIME 2023 RELAUNCH SPECIAL
More about me
I’m Kelsey, entrepreneur, creative director and farm hotel owner. I’ve been a brand strategist, creative director and Pinterest marketer for 8+ years, and also founded, grew and sold my own multimillion dollar e-commerce brand.
I care about measurable results, and have done most of the groundwork for you through trial and error over the years. I know my method works because I’ve seen it firsthand, with my brands, my clients’ and my students’!
I’m excited to be sharing my best kept Pinterest secrets for the first time!
My mission is to help the trailblazers of tomorrow, those determined to challenge the status quo, make a difference in the world, work and adventure on their own terms, and live to do what they’ve been told is impossible.
PSST – Love this course and want to make some extra cash?
Join our affiliate program today!
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